ICYMI: @doubledutch and @MPI release research on “The State of Event Apps”
October 27, 2014
Leading mobile app provider, doubledutch, recently teamed up with the meeting industry association, Meeting Professionals International (MPI) to research the current state of event apps. Covered in the report is some interesting stats on WHO uses mobile apps as well as how event planners are being able to secure the budget to support them. I was really interested in the part of the report that covered some must-have features and then discussed the future of apps. It’s a must read for any event planner!
Liz King Caruso is an Event Strategist, Consultant and Speaker. As CEO of Liz King Events and techsytalk, she has helped countless thought leaders grow their audience and sell their products through in-person, virtual & hybrid events. Liz is a big-picture person – passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process. Technology is her niche and she’s obsessed with helping organizations of every size leverage technology to produce more engaging and seamless event experiences.
In addition to her client work, Liz connects & educates her industry colleagues through platforms she has built – techsytalk GLOBAL, the techsytalk community & IGNITE Consulting program.
Liz has been featured as Eventex’s 50 Most Innovative Virtual Meeting Planners, Successful Meetings list of 25 Most Influential People in the Meetings Industry, Top 5 Women in Event Tech, amongst other awards.