Company/Tool Name: Visible Display Corporation
What is the “problem” that your tool seeks to solve?
Visibility. When there is too much ambient light, technologies such as plasma, LCD and projection screens aren’t bright enough and look washed out. Our Visible Display units and modular screens utilize LED which is a technology that is much brighter and better suited to situations with high ambient light such as outdoor, daytime events. They can also be used indoors when there is too much ambient light for projection.
What is the best audience for this tool? Corporate events? Social? Other? Large? Small?
All sorts of events use LED screens, from small corporate events, to large music festivals. Essentially, any event that has a lot of ambient light is well suited to use one of our displays.
What does your tool help event planners do better?
If an event planner is doing an outdoor, daytime event these screens are the only technology that will allow them to play videos, show PowerPoint slides, etc.
How is your tool different from/better than the competition?
Cost. There are a handful of companies that offer a similar product, and our competitive advantage most likely has to do with the number of locations we have. We can keep costs low due to decreased travel times to events.
What is the single coolest feature of your product?
You can actually see it during the daytime.
Anything else we need to know?
This weekly series spotlights a new tech tool that is designed to help make planning events much more seamless. Whether it’s using event software to track every detail from start to finish or mobile apps that deliver content to attendees’ fingertips, these technologies allow planners to divert their stress to more critical issues like deciding which napkin color looks best.
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