What is the “problem” that your tool seeks to solve?
Drive more tweets that contain the official event hashtag.
What is the best audience for this tool? Corporate events? Social? Other? Large? Small?
What does your tool help event planners do better?
Create an event hashtag and get people to use it.
How is your tool different from/better than the competition?
The leaderboard adds a fun element of friendly competition as biggest tweeters compete for the top spots by tweeting more.
What is the single coolest feature of your product?
Event organisers can do bulk ‘tweet outs’ to players letting them know where they stand on the leaderboard.
Anything else we need to know?
Leaderboarded.com is available as a self service online solution.
This weekly series spotlights a new tech tool that is designed to help make planning events much more seamless. Whether it’s using event software to track every detail from start to finish or mobile apps that deliver content to attendees’ fingertips, these technologies allow planners to divert their stress to more critical issues like deciding which napkin color looks best.
Liz King Caruso
Liz King Caruso is an Event Strategist, Consultant and Speaker. As CEO of Liz King Events and techsytalk, she has helped countless thought leaders grow their audience and sell their products through in-person, virtual & hybrid events. Liz is a big-picture person – passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process. Technology is her niche and she’s obsessed with helping organizations of every size leverage technology to produce more engaging and seamless event experiences.
In addition to her client work, Liz connects & educates her industry colleagues through platforms she has built – techsytalk GLOBAL, the techsytalk community & IGNITE Consulting program.
Liz has been featured as Eventex’s 50 Most Innovative Virtual Meeting Planners, Successful Meetings list of 25 Most Influential People in the Meetings Industry, Top 5 Women in Event Tech, amongst other awards.