What is the “problem” that your tool seeks to solve?
We are not trying to solve a problem, but rather, we are trying to use social media in a different way
IdeaCloud is a tool that:
-Collaboratively tell a complete story at the event
-Create a new way to visualize and interact with social media
What is the best audience for this tool? Corporate events? Social? Other? Large? Small?
*At any events/conference that has big screen and with a lively social feed
What does your tool help event planners do better?
*Attracts event audiences to take the initiative to make posts on soical meida feed
*Turns your audiences into a social media promoters
How is your tool different from/better than the competition?
We are going to put in gamification and storification to our product.
*Leaderboard (Top tweets will go up on leaderboard)
*Hidden objective (Having retweet or some action taken by users, it will make an interesting announcement)
*Networking game (The more people you connect with, the bigger your tweet or picture will show up)
Collaboratively, we can have a timeline that shows.
What is the single coolest feature of your product?
We have a more dynamic social wall, more stunning effects, and more way to interact with the audience.
This weekly series spotlights a new tech tool that is designed to help make planning events much more seamless. Whether it’s using event software to track every detail from start to finish or mobile apps that deliver content to attendees’ fingertips, these technologies allow planners to divert their stress to more critical issues like deciding which napkin color looks best.
Liz King Caruso
Liz King Caruso is an Event Strategist, Consultant and Speaker. As CEO of Liz King Events and techsytalk, she has helped countless thought leaders grow their audience and sell their products through in-person, virtual & hybrid events. Liz is a big-picture person – passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process. Technology is her niche and she’s obsessed with helping organizations of every size leverage technology to produce more engaging and seamless event experiences.
In addition to her client work, Liz connects & educates her industry colleagues through platforms she has built – techsytalk GLOBAL, the techsytalk community & IGNITE Consulting program.
Liz has been featured as Eventex’s 50 Most Innovative Virtual Meeting Planners, Successful Meetings list of 25 Most Influential People in the Meetings Industry, Top 5 Women in Event Tech, amongst other awards.