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Event Tech of the Week: @Brazen

Today, we're talking about: Brazen

Company/Tool Name: We are Brazen, and our tool is called Brazen Connect

Website: brazen.com

Twitter: @BrazenHQ

Facebook: facebook.com/brazencareerist

What is the "problem" that your tool seeks to solve?

Brazen powers online events that allow audiences and communities to connect and engage with each other, people of interest, ambassadors and more. Because our events are 100% online and mobile optimized, geography does not apply. Online events allow you to engage your community regularly between physical events, promote upcoming events, and provide valuable data to help you understand your community.

What is the best audience for this tool?

Corporate events? Social? Other? Large? Small? Online events on the Brazen platform are focused around 1-1, timed, text based chats, so small events, large events, social and corporate events all work well on our tool. Most of our clients use our platform for networking with a professional edge, however we have seen our platform used for love matching and online "Happy Hours" with great success!

What does your tool help event planners do better?

Our tool helps event planners market their events with icebreaker online events, track participant data and grow and cultivate communities in between physical events.

How is your tool different from/better than the competition?

There is no other company that offers 100% online events in a "speed networking" format. Our mission is to help people make more meaningful connections in the easiest way possible, and we live and breathe this mission every day.

What is the single coolest feature of your product?

After each conversation, you can rate the chat, take notes and view the chat transcript. After the event, you can view your event history, a rolodex of new contacts, and follow up as you'd like.

Anything else we need to know?

We believe that seeing our product is the absolute best way to understand its potential and value. Reach out to us anytime for a demo by contacting us through our website (brazen.com). We look forward to hearing from you!

This weekly series spotlights a new tech tool that is designed to help make planning events much more seamless. Whether it's using event software to track every detail from start to finish or mobile apps that deliver content to attendees' fingertips, these technologies allow planners to divert their stress to more critical issues like deciding which napkin color looks best.

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