Event Tech of the Week: Bizzabo

Today, we’re talking about Bizzabo

Company/Tool Name: Bizzabo
Website: http://www.bizzabo.com
Twitter: https://twitter.com/bizzabo
Facebook: https://www.facebook.com/Bizzabo

What is the “problem” that your tool seeks to solve?

Our solution, a social-mobile networking platform and a web dashboard for event organizers, aims at maximizing the networking experience at events. Think of Bizzabo as a mixture of LinkedIn, Foursquare and Whatsapp, wrapped into a single, beautiful and easy-to-use app and web platform for business professionals.

What is the best audience for this tool? Corporate events? Social? Other? Large? Small?

All of the above, but we do focus on business networking, hence our integration with LinkedIn (to register for Bizzabo). Any event organizer, corporate or otherwise, can add their upcoming event to Bizzabo, and allow attendees to better collaborate and communicate before, during, and after the event.

What does your tool help event planners do better?

Bizzabo is the only free solution out there today which enables event organizers to socialize and mobilize their event in less than 2 minutes. We’ve worked hard on the Organizer Dashboard, making it as intuitive as possible, giving organizers an easy solution for entering into the mobile and digital world. Our dynamic platform allows organizers to provide their attendees with a complete networking solution and an event app available on all of their smart devices.

How is your tool different from/better than the competition?

As Mike Butcher from TechCrunch has written: “after demoing Bizzabo I can confidently say it’s one of the best conference apps I’ve seen, and I’ve seen a few, because it makes that link between the event organizer and the people around you.” Bizzabo is much more than an event app. It is a robust platform, which includes a powerful networking community (web and mobile), event marketing tools, dynamic event info and more.

What is the single coolest feature of your product?

There are many cool features, it is hard to pick just one. Our in-app messaging is pretty cool. It doesn’t require the two parties to be connected on LinkedIn or Twitter, and is used extensively during events. An attendee sends an average of 3 messages per event – zooming-in on business opportunities. We recently launched a web platform so that attendees can better take advantage of Bizzabo’s networking feature both before and after the event- and from any laptop, desktop, tablet or smartphone device!

Anything else we need to know?

Since Bizzabo’s launch in 2012, we have helped socialize 3,000+ events and have connected hundreds of thousands of attendees, forming new business opportunities. We have already helped socialize events in over 100 major cities around the world, and are growing on a daily basis. Add your upcoming event today: http://www.bizzabo.com.

This weekly series spotlights a new tech tool that is designed to help make planning events much more seamless. Whether it’s using event software to track every detail from start to finish or mobile apps that deliver content to attendees’ fingertips, these technologies allow planners to divert their stress to more critical issues like deciding which napkin color looks best.

Liz King Caruso

Liz King Caruso is an Event Strategist, Consultant and Speaker. As CEO of Liz King Events and techsytalk, she has helped countless thought leaders grow their audience and sell their products through in-person, virtual & hybrid events. Liz is a big-picture person – passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process. Technology is her niche and she’s obsessed with helping organizations of every size leverage technology to produce more engaging and seamless event experiences. In addition to her client work, Liz connects & educates her industry colleagues through platforms she has built – techsytalk GLOBAL, the techsytalk community & IGNITE Consulting program. Liz has been featured as Eventex’s 50 Most Innovative Virtual Meeting Planners, Successful Meetings list of 25 Most Influential People in the Meetings Industry, Top 5 Women in Event Tech, amongst other awards.