etouches Releases new eBook: the Event App Blue Book for Mobile Apps
October 23, 2015
Technology is constantly changing in the events industry, and mobile is no exception. With tons of mobile app providers on the market, it can be difficult to find the app that has everything you are looking for your event. One thing reigns true of any event organizer looking for an event app, not matter who you decide to go with you need to make sure that your app covers the basics, your needs and allows you to track your event ROI. That is why etouches created the event app blue book.
The event app blue book written by former TapCrowd CEO & current VP of Mobile, Data & Engagement at etouches Niko Nelissen, draws on his years of experience in the events industry creating mobile apps. Combine that with a knowledge and passion for digital marketing and anayltics, and you have an eBook that covers the basic to advanced app strategy. In 40 pages, get the tips and tricks that any event planner will need to better leverage their event apps to make sure that ROI is achieved.
Liz King Caruso
Liz King Caruso is an Event Strategist, Consultant and Speaker. As CEO of Liz King Events and techsytalk, she has helped countless thought leaders grow their audience and sell their products through in-person, virtual & hybrid events. Liz is a big-picture person – passionate about tying events into an overall sales and marketing strategy and being efficient at every point of the process. Technology is her niche and she’s obsessed with helping organizations of every size leverage technology to produce more engaging and seamless event experiences.
In addition to her client work, Liz connects & educates her industry colleagues through platforms she has built – techsytalk GLOBAL, the techsytalk community & IGNITE Consulting program.
Liz has been featured as Eventex’s 50 Most Innovative Virtual Meeting Planners, Successful Meetings list of 25 Most Influential People in the Meetings Industry, Top 5 Women in Event Tech, amongst other awards.
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